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When you need a packaging format that adds impact without over-engineering, a custom sleeve offers the perfect balance. This format typically slides over or wraps around your product or existing box, providing a branded outer layer that instantly enhances shelf presence and delivers premium feel. Whether you’re launching a limited edition, refreshing your range or simply upgrading your look, the Sleeve brings visual appeal and practicality.
Every product has its own dimensions, style and requirements, and our Sleeve packaging reflects that. You can define the exact width, height and depth to wrap around your product snugly — whether it’s a box, bottle, jar, or gift pack. Select from material options such as heavy-weight paperboard, rigid cardstock, eco-friendly kraft board or coated art board depending on your brand position and budget. The structure can be a simple slip-on band, a full cover sleeve with flaps, or even a wrap-around style with adhesive closure. The flexibility lets you tailor the format precisely to your product, ensuring both fit and feel are optimised.
Your sleeve isn’t just a protective wrap—it’s an opportunity to showcase your brand. With full-colour print (CMYK) or optional Pantone matching, your logo, colours and artwork will be represented with clarity and vibrancy. To elevate further, consider finishes such as matte or gloss lamination, soft-touch coating, foil stamping, embossing/debossing or spot-UV effects. These finishing touches transform the sleeve from mere packaging into a tactile brand experience, helping your product feel premium even before it’s opened.
Beyond aesthetics, the custom sleeve adds value in several practical ways. It offers an additional layer around the product—helping protect against scuffing, storage wear or transit handling. For gift products or seasonal editions, a beautifully printed sleeve can make the unboxing occasion feel special. From retail display to online shipping, the sleeve enhances the overall experience: visually engaging, easy to apply and compatible with existing product formats.
This sleeve packaging is ideal for brands wanting to add polish and flexibility. Whether you’re packaging cosmetics, gourmet food items, accessories, bottled products, subscription boxes or event merchandise, the Sleeve format adapts beautifully. It’s especially useful when you want to update product presentation seasonally, launch limited editions, offer gift variants or re-brand without changing your core packaging. The sleeve allows you to refresh look and feel with minimal disruption.
If sustainability is part of your brand ethos, this sleeve solution supports it. You can select recycled or FSC-certified board stocks, avoid heavy structural materials, and opt for environmentally friendly inks and coatings. Due to the minimalist wrap-around design, material usage is inherently lower than full boxes, which can align well with eco-conscious goals while maintaining premium presentation.
Fully tailored in size, structure and material to fit your product effortlessly
High-quality print with optional luxury finishes to enhance brand perception
Flexible format: slip-on, wrap-around or full-cover band options
Ideal for updating packaging for special editions, seasonal launches or retail refreshes
Sustainable material options to support responsible branding
Expert design and production support from concept through delivery
Make your product stand out with packaging that looks distinctive, feels premium and is built to your exact specifications. From initial consultation to dieline approval, material selection, artwork upload, proofing and final production, we handle every step with care. Whether you’re launching a small-batch gift edition or preparing a large retail run, our Custom Sleeve delivers both impact and flexibility. Upgrade your packaging now and give your product the presentation it deserves.
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